PROPOSAL
Website Growth Proposal
Prepared for Bright Horizon Fitness

Project Overview

Bright Horizon Fitness needs a fast, professional landing page refresh to generate more class enquiries and make it easier for visitors to book a consultation. We will redesign the page, add a streamlined booking form, implement lead capture, and optimise for mobile — delivered within 3 weeks for £1,500.

Scope of Work

  • Redesign and optimise the landing page (layout, content, mobile-first UX)
  • Set up an online booking form connected to consultation requests
  • Implement lead capture with conversion-focused CTAs
  • Mobile optimisation across devices and browsers

Deliverables

  • Redesigned, responsive landing page optimised for conversions
  • Booking form for consultations/enquiries
  • Lead capture forms and CTA placements
  • Mobile-optimised, tested build ready to go live

Timeline (3 weeks)

Week 1Design and content for the new landing page
Week 2Booking form, lead capture, and build
Week 3Mobile optimisation, QA testing, and go-live

Next Steps

  1. Approve this proposal to confirm the project
  2. Share brand assets, copy, and booking details
  3. Kick-off call to align on design direction
Investment: £1,500  •  Delivery: 3 weeks